Fairfield’s segment on ‘Moving America Forward’ will air Sunday morning
Fairfield will be showcased on television, highlighting its entrepreneurial success airing on Biz TV at 10:15 a.m. Sunday, and streamed live over the Internet at www.ustream.tv/biztv.
Fairfield Mayor Ed Malloy and Fairfield Iowa Convention & Visitors Bureau executive director Rustin Lippincott traveled to Los Angeles in January for the interview and taping of “Moving America Forward.”
The program, which features an introduction from William Shatner, is an interview-style program moderated by Doug Llewelyn, of “The People’s Court” fame.
The show will focus on the town’s entrepreneurial spirit and how this affects community residents’ quality of life.
Malloy and Lippincott used the national program as an opportunity to highlight what has led to many community successes in recent years.
“Moving America Forward” producer Ruth Collins contacted Malloy in 2013 to tell him Fairfield was a finalist among 70 potential cities. Fairfield was ultimately selected because of the producer’s fascination with the community’s various elements, including entrepreneurship, sustainability and arts and culture that contribute to Fairfield’s way of life, according to Malloy.
“The producers of the show were very impressed with Fairfield’s strengths as a community; its technology, manufacturing, tourism, education and agriculture successes,” said Malloy. “Rustin really keyed in on the culture of Fairfield and that we truly live considerably larger than our 9,000 population with our amenities and opportunities.”
In addition to the interview style portion of the program, the show includes footage and photography from a cross section of notable Fairfield events and places.
The show’s producers welcomed input from Malloy, Lippincott, Fairfield Economic Development Association executive director Adam Plagge and creative influence from Werner Elmker, local photographer and videographer.
“The program will air on Biz TV television network which is available across the company in selected markets, and will connect more than 24 million households to Fairfield but unfortunately is unavailable in Iowa,” said Malloy. “Once the program airs, we will work to get it to run on local programming, including Fairfield Media Center’s FPAC-9, LISCO TV and Mediacom. We will also have it on www.TravelFairfield.com.”
The city of Fairfield, Fairfield CVB and FEDA have jointly purchased the rights to the program once it airs on Biz TV and will use the program as a promotional tool for tourism and business recruitment, said Lippincott.
“As the ‘Moving America Forward’ award process played itself out, the collective entities believed this could be an excellent opportunity for our community in the future,” said Lippincott. “To have the rights to this television show, celebrity endorsement and a plaque on display are additional resources in our community development and promotional efforts.”
He said local websites, including www.TravelFairfield.com, www.growfairfield.com and www.fairfieldacc.com, will have the show available for viewing after 9 a.m. Monday.
Contact the CVB at 472-2828 or visit www.TravelFairfield.com for more information on the “Moving America Forward” feature on Fairfield.