TSC launches Paper Clover Campaign
BRENTWOOD, Tenn. — Tractor Supply Company, in partnership with National 4-H Council, recently launched its spring 2014 Paper Clover Campaign.
Tractor Supply Company and Del’s Feed and Food Supply customers have the opportunity to purchase paper clovers between April 23 and May 4 for $1 or more during checkout. All funds raised will be used to support 4-H youth development program activities in the communities where TSC stores are located.
Tractor Supply Company raised more than $3.2 million for 4-H programs across the country through the Paper Clover Campaigns during the last four years.
During the 12-day promotion in 2013, which ran May 8-19, the Fairfield TSC raised $301 for 4-H in Jefferson County, which was used to support day camps.
The Fairfield TSC store was later recognized for winning the “Class Champion” award for meeting company goals during the Spring 2013 Paper Clover Promotion. The store was presented with a ribbon from 4-H to recognize the achievement.
Employees at the Fairfield store had 26.6 percent of all transactions include a 4-H Paper Clover purchase.
“We were so thrilled by the results of last year’s Paper Clover Campaign, and with the help of our dedicated customers, we hope to meet and exceed that goal this year,” said John Wendler, senior vice president of marketing for TSC.
“This event marks the fourth year of collaboration with Tractor Supply Company,” said Jennifer Sirangelo, president and CEO, National 4-H Council. “This continued relationship provides us with the necessary resources to manage and strengthen our 4-H organizations across the U.S.”
The TSC 4-H Paper Clover Campaign provided direct support for local camps, after-school programs and other activities, and has granted scholarships to the events so youth can explore their interests in everything from animal science to robotics.
Tractor Supply Company operates more than 1,245 stores in 48 states. The stores are focused on supplying the lifestyle needs of recreational farmers and ranchers. The company also serves the maintenance needs of those who enjoy the rural lifestyle, as well as tradesmen and small businesses.
4-H is a community of 7 million young people around the world learning leadership, citizenship and life skills.
National 4-H Council is the private sector, nonprofit partner of the Cooperative Extension System and 4-H National Headquarters at the National Institute of Food and Agriculture within the United States Department of Agriculture. In the United States, 4-H programs are implemented by the 109 land-grant universities and Cooperative Extension through more than 3,000 local offices serving every county and parish in the country.
Outside the U.S., 4-H programs operate through independent, country-led organizations in more than 50 countries.
Learn more about 4-H at www.4-H.org.
Locally, call 4-H youth coordinator Courtney Taglauer at the Jefferson County ISU Extension Office at 472-4166.