Fairfield Ledger

Mt. Pleasant News   Wash Journal
Neighbors Growing Together | Oct 21, 2017

Visitors bureau announces grants for downtown businesses

May 12, 2017

The Fairfield Convention & Visitors Bureau has established two matching funds grants to help downtown merchants and restaurants upgrade their curb appeal and add blade signage to the front of their buildings.

These grants are a direct outcome of the community assessment conducted by the bureau in 2015 and are designed to create a more inviting atmosphere for visitors and residents alike. Businesses in the downtown and Cultural District can qualify for up to $150 for plants, flowers and paint to spruce up their facades through the Sprucing Up Grant.

The Blade Sign Grant offers up to $150 for downtown business to purchase and install perpendicular signage that helps pedestrians identify shops and business as they walk along the sidewalks.

Last year, nine downtown Fairfield businesses took advantage of these grants. The Sprucing up Grant and Blade Sign Grant are part of a larger strategy to create a more vibrant tourism experience and generate more foot traffic in downtown Fairfield.  Research shows that visiting the downtown is the No. 1 activity for most visitors, making tourism one of the downtown’s best friends.

Grant applications can be downloaded from www.travelfairfield.com or by visiting the CVB office at the Fairfield Arts & Convention Center. For additional information, call the CVB office at 472-2828 or email at tbaker@travelfairfield.com.

The Fairfield Convention & Visitors Bureau is committed to promoting Fairfield as Iowa’s most creative and eclectic small city as well as building the local economy through tourism development. The Fairfield CVB contributes to state’s $8.06 billion tourism industry. Locally, tourism contributes $340,000 in tax revenue that goes towards programs that benefit Jefferson County residents.

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